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Betty Ho

I am Betty Ho, a B2C & AI marketer with a focus on SEO, content, and techstack marketing

I created the Marketing Experts Hub to simply explain marketing, cover business topics, and applications for marketers with a pinch of opinion.

If you want to stay in touch and learn more, sign-up to my newsletter and follow me on LinkedIn, where I post interesting my learnings and interesting industry news.

Workplace Announcement

Workplace Announcement
Workplace AnnouncementDHS Announces Process Enhancements for Supporting Labor Enforcement Investigations-rn

Changes Strengthen Efforts to Hold Unscrupulous Employers AccountableWASHINGTON – The U.S. Department of Homeland Security (DHS) has announced that noncitizen workers who are victims of, or witnesses to, the violation of labor rights, can now access a streamlined and expedited deferred action request process. Deferred action protects noncitizen workers from threats of immigration-related retaliation from the exploitive employers. Effective immediately, this process will improve Workplace Announcement DHS’s longstanding practice of using its discretionary authority to consider labor and employment agency-related requests for deferred action on a case-by-case basis. Workers will be able to visit DHS.gov for additional information in English and Spanish and to submit requests. These improvements advance the Biden-Harris Administration’s commitment to empowering workers and improving workplace conditions by enabling all workers, including noncitizens, to assert their legal rights.“Unscrupulous employers who prey on the vulnerability of noncitizen workers harm all workers and disadvantage businesses who play by the rules,” said Secretary of Homeland Security Alejandro N. Mayorkas. “We will hold these predatory actors accountable by encouraging all workers to assert their rights, report violations they have suffered or observed, and cooperate in labor standards investigations. Through these efforts, and with our labor agency partners, we will effectively protect the American labor market, the conditions of the American worksite, and the dignity of the workers who power our economy.”Workers are often afraid to report violations of law by exploitative employers or to cooperate in employment and labor standards investigations because they fear removal or other immigration-related retaliation by an abusive employer. Agencies tasked with enforcing labor and employment laws depend on the cooperation of these workers in their investigations. Refraining from reporting violations due to a fear of immigration-based retaliation creates unfair labor market conditions and perpetuates the commission of unlawful and inhumane acts by employers, including nonpayment of wages, the imposition of unsafe……Workplace AnnouncementDoubling down on accessibility: Microsoft’s next steps to expand accessibility in technology, the workforce and workplace-rn

More than 1 billion people around the world live with a disability, and at some point, most of us likely will face some type of temporary, situational or permanent disability. The practical impacts are huge. Employment and education rates are lower and poverty rates are higher for people with disabilities. And unfortunately, societal inclusion for this critical community has been flat for 30 years. Yet if there is one thing we have learned from 25 years of work on accessibility at Microsoft, it’s this: People with disabilities represent one of the world’s largest untapped talent pools, but we all need to act with bolder ambition to empower disabled talent to achieve more.Fortunately, there is cause for optimism in closing what the World Bank rightly calls a disability divide. Digital technology can play a critical role in bridging barriers to communication, interaction and information. That’s why today we’re announcing the next phase of our accessibility journey, a new technology-led five-year commitment to create and open doors to bigger opportunities for people with disabilities. This new initiative will bring together every corner of Microsoft’s business with a focus on three priorities: Spurring the development of more accessible technology across our industry and the economy; using this technology to create opportunities for more people with disabilities to enter the workforce; and building a workplace that is more inclusive for people with disabilities.All of this work is interrelated. We can’t create the next generation of accessible technology unless we attract more people with disabilities to play a bigger role in helping to develop it. And we need to create an inclusive workplace that nurtures this talent. This stronger foundation will allow us to implement an “accessibility by design” philosophy not only for Microsoft’s products, but for our tools and services that support software developers and suppliers everywhere.This Workplace Announcement ambition builds on our broad and lengthy work to empower people with disabilities. From Sticky Keys, a simple way to create shortcuts in Windows created in the early 1990s, to Seeing AI and the Xbox Adaptive Controller, digital……

Workplace AnnouncementGovernment unveils significant reforms to employment rights-rn

Legislation introduced in Parliament to upgrade workers’ rights across the UK Workplace Announcement, tackle poor working conditions and benefit businesses and workers alike Ahead of International Investment Summit, government reveals landmark reforms in under 100 days to boost pay and productivity, showing the benefits of a ‘pro-business, pro-worker’ approach New balance for early months of a job at heart of pragmatic reforms to help drive growth in the economy and support more people into secure work Employment Rights Bill will end exploitative zero-hour contracts and unscrupulous fire and rehire practices, while establishing rights to bereavement and parental Workplace Announcement leave from day one Today (10 October) ministers have unveiled the Employment Rights Bill, introduced within 100 days of the new government coming to office, to help deliver economic security and growth to businesses, workers and communities across the UK.  Getting the labour market moving again is essential to economic growth with one in five UK businesses with more than 10 employees reporting staff shortages. Flexibility, for workers and businesses alike, is key to answering this challenge and is at the heart of the legislation to upgrade the law to ensure it is fit for modern life and a modern economy. The existing two-year qualifying period for protections from unfair dismissal will be removed, delivering on the manifesto commitment to ensure that all workers have a right to these protections from day one on the job. The government will also consult on a new statutory probation period for companies’ new hires. This will allow for a proper assessment of an employee’s suitability to a role as well as reassuring employees that they have rights from day one, enabling businesses to take chances on hires while giving more people confidence to re-enter the job market or change careers, improving their living standards.  The bill will bring forward 28 individual employment reforms, from ending exploitative zero hours contracts and fire and rehire practices to establishing day one rights for paternity, parental and bereavement leave for millions of workers. Statutory sick pay will also be strength……

Have questions?

What is JoggAI and how does it work?

JoggAI is an AI-powered tool that transforms text into high-quality, emotionally resonant video ads. It uses advanced AI algorithms to generate authentic, realistic videos, all from the input text you provide.

Here is a Youtube Video from CodeWithHarry about JoggAI that shows the product in details.

Our service is ideal for brands and agencies marketing teams, especially those focusing on digital products, who need to create a high volume of video ads quickly and efficiently. It’s perfect for those looking to enhance ad performance while reducing production time and costs.

You can choose from our diverse lineup of AI Actors, each representing a variety of individuals in settings such as in the car or outside. With a range of ages and ethnicities, you’ll find the perfect fit for your needs.

They are AI Actors, you don’t need to wait for them to get back to you. However they are based on the image of real actors so you need to be careful with what you make them say. As a reminder, it’s forbidden to create harmful, violent, racist and sexual content with JoggAI.

You’ll get the most compelling speech and acting. You get a captivating raw video. Then you can transform it as you want with your own editing tools. You can also request an edit in the platform.

Around 2 minutes.

Yes in 54 languages including English 🇬🇧, Indonesian 🇮🇩, Hindi 🇮🇳, Thai 🇹🇭, Vietnamese 🇻🇳, Malay 🇲🇾, Filipino 🇵🇭, German 🇩🇪, French 🇫🇷, Portuguese 🇵🇹, Spanish 🇪🇸, Italian 🇮🇹, Japanese 🇯🇵, Korean 🇰🇷, Russian 🇷🇺, Arabic 🇸🇦, Greek 🇬🇷, Turkish 🇹🇷, Slovenian 🇸🇮, Croatian 🇭🇷, Romanian 🇷🇴, Chinese (Simplified) 🇨🇳, Chinese (Traditional) 🇹🇼, Bengali 🇧🇩, Hungarian 🇭🇺, Urdu 🇵🇰, Polish 🇵🇱, Danish 🇩🇰, Tamil 🇮🇳, Telugu 🇮🇳, Malayalam 🇮🇳, Cantonese 🇭🇰, Zulu 🇿🇦, Czech 🇨🇿, Hebrew 🇮🇱, Swedish 🇸🇪, Lithuanian 🇱🇹, Dutch 🇳🇱, Flemish 🇧🇪, Norwegian 🇳🇴, Finnish 🇫🇮, Bulgarian 🇧🇬, Latvian 🇱🇻, Ukrainian 🇺🇦, Mongolian 🇲🇳, Persian 🇮🇷, Odia 🇮🇳, Assamese 🇮🇳, Kannada 🇮🇳, Tagalog 🇵🇭, Amharic 🇪🇹, Serbian 🇷🇸, Slovak 🇸🇰, Swahili 🇰🇪.

There are many different ways to control the results of the videos in JoggAI. Everything sounds engaging and natural without doing anything. But you can also change the speed of the speech and the intonation. You can pick from a variety of AI actors with different backgrounds, emotions and energies in the library of actors.

Please take a look at the different examples of videos created with JoggAI. We are confident in the quality of our videos. If you have any AI-related issues (ie. bad pronunciation, etc.), contact us for a free video replacement.

Yes you can.

To get started, just tap “Get Started,” then you can subscribe to either the Starter or Basic plan easily.

To subscribe Pro plan, please book a call with our growth experts. They will provide a free audit of your creative’s performance and demonstrate how JoggAI can benefit you.

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